B.V.D: About the Label

In 1876, Bradley, Voorhees & Day started out as makers of women’s bustels. In the late 1920’s they started manufacturing bathing suits from knit wool after years making knit underwear fro men and women. They sponserd Olympic swimmer John Weissmuller who made a number of appearances promoting the BVD brand. In the 60’s the company moved on to make spots clothes and tee shirts. Many cool vintage t-shirts are printed on BVD tee shirt blanks. Today they are owned by Fruit of a Loom, but are still making cool t-shirts under the BVD label.