Lee
Mercantile Company was founded by Henry David Lee back in 1889, when Lee opened
his first garment factory in Salina, Kansas, producing dungarees and jackets.
In 1913, the
Union-All work jumpsuit was created, followed by the first-ever "Overall" in 1920
- laying the foundation for Lee's early growth. Also in 1920, the Buddy Lee doll
was launched for promotional use, but quickly became a popular play doll. Through
the '20s, Lee introduced many new innovations to manufactured denim, most notably
the zipper fly. Throughout the '30s and '40s Lee continued to build on their brand,
becoming the nation's #1 manufacturer of work clothes. The
decade of the '50s was a time of intense expansion for Lee as the company ventured
into casual wear. Lee expanded its presence throughout the '60s, spreading to
51 countries and consolidating with VF Corporation in 1969. The
company continued to expand its fashion lines throughout the '70s, '80s and '90s,
launching Lee National Denim DayŽ in 1996. Today's Lee is all about bringing more
fits, styles, finishes, features and choices than ever before to market. Source
and Images Courtesy of http://lee.com |