One of the largest obstacles to making a sale in a vintage clothing store is how the article actually fits. Let’s face it, almost everything is a vintage clothing store is a one-off, it’s not like the customer can get the item in size larger or smaller. Often times taking an inch of of the seam, or a half inch of of the cuff is all it takes to turn over-sized item into the perfect fit. When you offer your clients the opportunity to get their items altered it will amaze you to see how many more items your clients start purchasing.
Rick Griffin is known as a surfer, cartoonist, psychedelic poster artist, legend. Griffin was born near Palos Verdes in 1944, where he took-up surfing at age 14. While he was still in high school in the 50’s he was heavily influenced by Mad magazines comic styling but he soon found his own voice, creating his own surf style that would become iconic. Through his undeniable artistic talent and connections through surfing, Griffin was soon working for surf legend, Greg Noll, among others. After graduating from high school he joined Surfer Magazine as a staff artist– creating the legendary California surf scene character Murphy, and working his way up to Art Director by the time he was of 20. But by 1964, Griffin decided it was time to move on and see what the world outside of So Cal’s tight-knit surfer scene had for him.
View the original article SURF, 60′s PSYCHEDELIA & BORN AGAIN | THE TRINITY OF ARTIST RICK GRIFFIN at The Selvedge Yard
Any one that has ever pulled a thin piece of rubber over their shoulders so that they can paddle out into the cold pounding surf has Jack O’neill to thank for making that secession possible. His little shop in San Francisco is now a multimillion-dollar empire, but that wasn’t why Jack O’Neill began. He just wanted to stay warm. “I’m just as surprised by this as anyone,” O’Neill says. “I was just messing around with rubber.”
Jack O’Neill was born in Denver, Colorado, in 1923 and was raised in Portland, Oregon. It wasn’t long before he and his family moved to Southern California. He wandered as a lad, working as a lumberjack, serving in the Army Air Corps and then moving to San Francisco in 1949. Living in San Francisco, O’Neill earned a living as a commercial fisherman, then sold architectural aluminum, fire extinguishers and skylights. He loved the ocean and sneaked away to it at every opportunity, even taking his lunch breaks down at Ocean Beach, bodysurfing in bathing trunks in the briny cold, often alone or with the odd diehard.
Jack O’Neill started his empire when he began experimenting with materials that would prevent him from, quite literally, freezing his nuts off. It all started when he began by stuffing flexible polyvinyl chloride (PVC) into bathing trunks “borrowed” from the Sutro Baths or Fleishacker Pool. Those worked well enough for Jack to begin a family with his wife, Marge. But early wetsuits took a huge step forward when a scientist friend showed O’Neill a sample of neoprene foam.
Before Jack O’Neill, surfing in Northern California’s chilly waters was a rugged sport practiced by hardy men. It was he who kept searching for a practical way to keep warm, and it was he who worked persistently to develop the modern neoprene wetsuit, one of the most important innovations in surfing history. Other individuals have also contributed to the evolution of the wetsuit, but Jack O’Neill is the man perhaps most responsible for surfing’s endless summer.
Vintage T-shirts have been a North American fashion icon since the fighter pilots returned home from WWII wearing them decorated with war slogans as normal weekend attire. Often the pilots stationed in South Pacific during the war would mark up their undershirts that they wore under their normal uniform with all types of pictures and slogans. When they returned home many of the pilots continued to wear their marked up t-shirts around the house or out with their pals. This was during the 1950’s, the era of Ozzie & Harriet and Leave it to Beaver, at the time if you wore a undershirt without a dress shirt over it you were considered a rebel, or a derelict.
As time passed the T-shirt became a symbol of freedom, everyone from bikers, rockers, surfers and more began to make the t-shirt a part of their everyday wardrobe.
The following collection of images from THE SELVEDGE YARD show different rock stars and their fans from the 70’s wearing an assortment of different t-shirts with different sayings that prove that prove that sometimes a tee says it better
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From leather to lace, bright colored neon to power-suits, the aesthetic experiments of the ’80s gave the fashion world a colorful mine of styles which continue to inspire today’s beachwear.
Swimwear collections for the past few summer seasons have obviously drawn inspiration from the 80’s “cult of the body” swim suit designs. Many of today’s designers are re-creating the high-cut, neon and animal-prints bathing suits that made eighties swimwear so popular.
In the 1980’s swimwear took a turn for the… well lets just say that is all up to the eye of the beholder. Neon colors, scoop necks, V-hips all became swimwear trends born in the 80’s.