Surfing




60′s PSYCHEDELIA & THE BIRTH OF SURF ART | THE LEGEND OF ARTIST RICK GRIFFIN

Rick Griffin is known as a surfer, cartoonist, psychedelic poster artist, legend. Griffin was born near Palos Verdes in 1944, where he took-up surfing at age 14. While he was still in high school in the 50’s he was heavily influenced by Mad magazines comic styling but he soon found his own voice, creating his own surf style that would become iconic. Through his undeniable artistic talent and connections through surfing, Griffin was soon working for surf legend, Greg Noll, among others. After graduating from high school he joined Surfer Magazine as a staff artist– creating the legendary California surf scene character Murphy, and working his way up to Art Director by the time he was of 20. But by 1964, Griffin decided it was time to move on and see what the world outside of So Cal’s tight-knit surfer scene had for him.
View the original article SURF, 60′s PSYCHEDELIA & BORN AGAIN | THE TRINITY OF ARTIST RICK GRIFFIN at The Selvedge Yard
Read more

Cold Water Surfing… the legend of Jack O’neill

surf clothing history

Any one that has ever pulled a thin piece of rubber over their shoulders so that they can paddle out into the cold pounding surf has Jack O’neill to thank for making that secession possible. His little shop in San Francisco is now a multimillion-dollar empire, but that wasn’t why Jack O’Neill began. He just wanted to stay warm. “I’m just as surprised by this as anyone,” O’Neill says. “I was just messing around with rubber.”

surfshop

Jack O’Neill was born in Denver, Colorado, in 1923 and was raised in Portland, Oregon. It wasn’t long before he and his family moved to Southern California. He wandered as a lad, working as a lumberjack, serving in the Army Air Corps and then moving to San Francisco in 1949. Living in San Francisco, O’Neill earned a living as a commercial fisherman, then sold architectural aluminum, fire extinguishers and skylights. He loved the ocean and sneaked away to it at every opportunity, even taking his lunch breaks down at Ocean Beach, bodysurfing in bathing trunks in the briny cold, often alone or with the odd diehard.

vintage surf clothes

Jack O’Neill started his empire when he began experimenting with materials that would prevent him from, quite literally, freezing his nuts off. It all started when he began by stuffing flexible polyvinyl chloride (PVC) into bathing trunks “borrowed” from the Sutro Baths or Fleishacker Pool. Those worked well enough for Jack to begin a family with his wife, Marge. But early wetsuits took a huge step forward when a scientist friend showed O’Neill a sample of neoprene foam.

surfing apparel wholesale

Before Jack O’Neill, surfing in Northern California’s chilly waters was a rugged sport practiced by hardy men. It was he who kept searching for a practical way to keep warm, and it was he who worked persistently to develop the modern neoprene wetsuit, one of the most important innovations in surfing history. Other individuals have also contributed to the evolution of the wetsuit, but Jack O’Neill is the man perhaps most responsible for surfing’s endless summer.

o'neill wetsuits

 

1980’s Swimwear – Neon Glow, V Hip, the Thong and More

vintage swimwear

From leather to lace, bright colored neon to power-suits, the aesthetic experiments of the ’80s gave the fashion world a colorful mine of styles which continue to inspire today’s beachwear.

Swimwear collections for the past few summer seasons have obviously drawn inspiration from the 80’s “cult of the body” swim suit designs. Many of today’s designers are re-creating the high-cut, neon and animal-prints bathing suits that made eighties swimwear so popular.

In the 1980’s swimwear took a turn for the… well lets just say that is all up to the eye of the beholder. Neon colors, scoop necks, V-hips all became swimwear trends born in the 80’s.

Read more

Retro 1960’s Swimwear, Beachwear and Surf Fashion

1960's Beachwear

In the early part of the 1960’s swimwear was still pretty conservative, much like the decade earlier in the 1950’s. However fashion ideals began to change rather quickly in the mid 60’s with the introduction of the bikini and low cut bathing suit bottoms.

1960's Swimwear

Early 60's Style Swimsuits

Vintage 60's Advertisment

Until the 1960’s fashion was geared towards adults so inspiration was drawn from high fashion couture houses. Int he 1960’s things began to change as fashion designers began to focus on the tastes and style of the up and coming youth market. Designers from around the world began to create clothing for the younger generation as they became more celebrated across Europe and the United States.
Early 60's Beachwear Read more

1970's Surf, Sand and Beachwear

Vintage Swimsuits

It is almost that time a year where many of us get to shed our clothes and soak in some rays down at the local water hole. This year 1970’s fashion is on the rise and I just can’t help but browse through some of favorite photos of 70’s swimwear. From European designer beach wear to southern California surf-wear, 1970’s swimwear had a  a style and appeal all of its own.

There are certain keys to follow when dating vintage swimwear:

-Lastex began to be used in swimwear starting in the late 30’s and continued through the 50’s.
-Spandex, better known as elastane in Europe, began to be used in swimsuits in the late 60’s. Dupont patented this as Lycra.
-Fabric content on labels was mandated in the 1960’s
-Garment care instructions seen on labels beginning in 1971
-Symbols on care labels began in the 1990’s in the US, earlier elsewhere

70's beach wear

Model Cheryl Tiegs at the beach in an orange bikini with white polka dots by Villager, with a man reclining on chaise — Image by © Condé Nast Archive/CORBIS

Farrah Faucet

Famous Farrah Fawcett Poster on most adolescent boy’s walls in the 1970’s

70's swimwear

Cheryl Tiegs swimsuit pose

1970's Swimwear

Classic One-piece and Two piece swimsuit designs from the 70’s

1970's beachwear

Modern bathing suit with exact 1970’s glamor cut

70's swimwear

Arnold Schwarzenegger in his prime with a wig-wearin’ female friend, circa 1970s.

1970's swimwear

Surf Rats Hanging out at the beach

70's Swimwear

Christie Brinkley Sporting a colorful one piece

70's fashion

1970’s European Men’s Matching Swimwear

70's beachwear

Mark Richards matching his board shorts with his surfboard

Vintage Swimwear

Larry Bertlemann pure classic style

vintage beachwear

Kids 19070’s beachwear

Vintage Surfers

North shore 1970’s beach fashion

70's skate

1970’s Venice Beach

Ripping

MR Ripping the Bottom Turn


Keep Rollin. Next Page »



vintage wholesale catalog